Transparency

We will share all we know about our diamonds, their attributes and their pricing. Online and in-person, Real Star will be as clear as its most flawless diamonds in its dealings with its customers

Fairness and Trust

We will treat each of our customers equally and will not offer bargains to one without making the same price available to all. Real Star helps ensure the diamonds they purchase have been accurately valued.

Customer Satisfaction

We will strive to offer the world's finest diamond buying experience, so we will always value direct feedback from our customers. For Real Star, no sale is truly complete if the purchaser is not completely delighted.

Long-Term Relationships

More important than any one sale is building a lifetime relationship with each customer and its commitment to its core values of fairness, trust, transparency, customer delight and mutual growth.

Selling Only What is Needed

We will foster the stability and prosperity of our customers by not extending credit. Real Star also ensure that customer will grow with us in the years to come.

Reciprocal Best Business Practices

Reciprocal Best Business Practices We encourage our customers to apply these values to their dealings with us, as well as their relations with other vendors and clients.